SaaStock Local Kyiv 4.0: From 2 founders to 100 employees

Wed, Jan 15, 7:00 PM (EET)

About this event

One of your tasks as a founder is to build an organizational culture. And it’s not about cookies, parties or branded t-shirts only. At some point, however, you’ll have to stop being the only driver and move to effective management, delegating processes to professional managers.

Let’s talk about scaling-up: building processes, leadership, hiring and growing middle / top management, motivation and delegation. We’ll review cases of Preply, Competera, PR.

With our experts we’ll discuss:

What in your corporate culture helps to grow leaders and makes your team independent. Ownership & motivation.

Understanding and developing your organizational culture.

Development inside and hiring outside. How to grow the C-level executives.

Which aspects keep employees loyal to the company (despite of career growth lack).


Olexandr Sazonov, Co-Founder & Partner @Competera, entrepreneur. Olexandr has started his career from offline business, but went online as soon as the internet finally entered all spheres of our lives. During the last 4 years, he was building teams, structuring processes and developing partners relations at Competera.

Kirill Bigai, Co-Founder & CEO @Preply. Based in Barcelona, Kyiv, and Berlin, Preply is a global marketplace for online language tutoring that helps people to fulfill their life goals with the world’s best one-on-one online teachers. Trusted by thousands of learners and tutors from more than 150 countries, the Preply team is building the global leader in online tutoring space.

Halyna Prykhodko, Change Agent of the corporate culture and business processes. Previously COO at Netpeak Group, Head of Product Marketing at Rademade, Product owner at, marketing manager at ITCG agency, among others Innovecs, boosta, etc.

Her experience includes 12 years in marketing, 8 years of middle and top management, 7 years of product management.

Moderator: Alexey Orap is a successful tech entrepreneur and SaaS expert. He is a founder and CEO of YouScan, an AI-powered social media listening and image recognition platform. Gartner named YouScan "Cool AI Vendor for Marketing". YouScan helps 500+ consumer brands, including Nestle, PepsiCo, McDonald's, L'Oreal, Samsung, and others, to uncover valuable consumer insights on social media.


  • Igor V. Karpets

    Igor V. Karpets


    Head of Enterprise Sales

    See Bio
  • Jaakko Paalanen

    Jaakko Paalanen


    Chief Revenue Officer

    See Bio
  • Michael Maximoff

    Michael Maximoff

    Belkins Inc.

    Co-founder and Managing Partner

    See Bio
  • Alexey Orap

    Alexey Orap


    Co-Founder & CEO


Wednesday, Jan 15
7:00 PM - 9:00 PM (EET)


3 Dorohozhytska St. Kyiv04119