Join us for our second SaaStock Local event in New York with hands-on, practical advice on how to make sales work for your SaaS, hosted at a fantastic event space provided by Bizzabo.
Our keynote speaker is Kristen Habacht, who was the first sales hire at Trello and is now head of sales at Atlassian.
This will be followed by a panel with several of New York's top sales leaders in SaaS with proven track records who will be sharing their top strategies, including:
- Scott Lichtenstein, Co-Founder of BuyerSight
- Victor Adefuye, Sales Trainer at Winning By Design
- Tori Belkin, Director of Sales at Ceros
Our master of ceremonies for the evening will be Justin Halsall, developer advocate at IBM
Kristen Habacht is the Head of Enterprise Sales at Atlassian for Trello. As Trello’s VP of Sales, she developed the company’s sales and account management strategies and significantly scaled the company’s business and enterprise level product adoption. In early 2017, Trello was acquired by Atlassian for $425M. Prior to Trello, Kristen was the VP Business Development at Awareness Technologies where she was responsible for managing the sales team and support staff for Interguard and for setting the strategy for channel and reseller programs. In the past she’s also held sales positions at Fog Creek Software and Perimeter eSecurity (Now a BAE company)
Revenue leader with experience scaling sales, marketing and sales operations for VC-backed technology companies, including Smartly, Imperial Publishing, and Voxy. Expertise in enterprise sales, account-based marketing, sales development, demand generation, digital marketing, and data analysis. Co-founder of BuyerSight, an AI application revolutionizing sales management.
Hacker, co-founder of AMSxTech, web developer, master of ceremonies, conference organizer, community leader and an all round charming personality with a life long passion for web development.
A former lawyer who has seen too many businesses make the same mistakes around sales planning, hiring and management, Victor set about changing this status quo. He started his entrepreneurship by serving as Co-Founder and President of WellnessRebates, VP of Business Development at Apex Leaders LLC before going on to serve as a sales consultant developing go-to-market strategy for business to business (B2B) startups.
Tori Belkin is a Director of Sales at Ceros. She was one of the first few sales people at Ceros, where she has worked for more than three years. In 2017, Tori was chosen to head up Ceros’ Technology Sales where she successfully scaled up the sales team to double its size and revenue. To help ensure continued success and scalability Tori has paved the way to Ceros selling into new verticals, refined the Ceros sales process, launched the Sales training process, and is always looking for new ways to enable her team and help them grow.