Marketing through a downturn - By Prague and Krakow

Prague
Thu, May 14, 2020, 4:00 PM (CEST)

About this event

This is SaaStock Local Europe

A collaboration organized by and for the European SaaS community


In the face of a global crisis, what unites us is the same goal. We are all adapting; We need to re-think and re-strategize. We need to ask questions, think of new ideas, and seek answers. What was previously a world of physical interactions has now gone online.

What we are also learning is that by moving to the online, there are no barriers to collaborating in this global mission. So, for the first time, our European City Leaders and Community organizers are coming together to put on a multi-session online event organized by them for the whole of Europe. It’s a chance to ask key community leaders questions, to start a conversation on how to do things now. Whether you’re a Founder, part of a leadership team, a key member of a SaaS company, an Investor, or perhaps a consultant, this is the opportunity to learn and network together.

SaaStock Local Europe is organized by the City Leaders from London, Dublin, Amsterdam, Barcelona, Copenhagen, Vilnius, Krakow, Prague, Kyiv, Helsinki, Athens, and Munich. Yet anyone in Europe is welcome to attend.

For every ticket sold €1 will go to a charity towards COVID-19 response.


Prague and Krakow Session: Marketing through a downturn

The job of a marketing leader is never easy. But it has hardly ever been more challenging, daunting and demanding than in the past 3 months - since COVID-19 has drastically changed the ways of customers live and work.

There are ups and downs, but with a set of good practices provided by professionals from various industries, it's easier to stay on track.

We have brought together for this session 3 leaders from amazing B2B & SaaS companies to share their stories with you:

  • Michael Ros, CEO and Co-founder at Bidroom
  • Omri Erel, Senior VP of Marketing at Socialbakers
  • Matej Kukucka, Head of Marketing at LiveAgent

Each of the speakers will tell their story since the crisis hit the business and guide you through the steps they took to adapt their strategies. Then we will get all of the speakers for the 15 min interactive Q&A, where you will be able to ask the questions that matter to you most.


Session Agenda

4:30 pm - Matej Kukucka, Head of Marketing at LiveAgent

4:45 pm - Michael Ros, CEO and Co-founder at Bidroom

5:00 pm - Omri Erel, Senior VP of Marketing at Socialbakers

5:15 pm - Interactive Q&A 

5:30 pm - Interactive content


Other topics covered at this online event

Note: If you are based in one of those cities, you can sign up via their pages to directly become a member of their community group. Otherwise, tell us what city you’re from and we’ll add you for future events.


To make the most of the event, stay for the networking. You’ll meet people both from your city and from all over Europe. There will a number of interactive sessions published before the event, so you can meet the City Leaders and share challenges as well as ideas.`

Speakers

When

Thursday, May 14
4:00 PM - 7:00 PM (CEST)

Organizer

  • Aleksandra Panyukhina

    Aleksandra Panyukhina

    Event Madness

    City Leader

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